DECISÃO ESTRATÉGICA EM EQUIPE DE DIREÇÃO: APRENDIZAGEM ALIADA AO CONFLITO

Tatiane Silva Tavares Maia, Edmilson de Oliveira Lima

Resumo


 O estudo apresentado objetivou gerar conhecimentos sobre o processo de decisão estratégica realizado por uma equipe de direção em pequenas empresas (PE), focando principalmente os processos de aprendizagem em circuito duplo e de conflito cognitivo. A abordagem metodológica é de estudo de caso qualitativo. A coleta dos dados baseou-se em entrevistas em profundidade com membros da equipe e, as análises de dados, na consideração detalhada de parcelas de conteúdo com o software de análise Atlas-ti. Os resultados da pesquisa mostram que o conflito cognitivo desviou as tomadas de decisão da intuição e da improvisação, pois provocou discussões, análises e reflexões coletivas. A aprendizagem em circuito duplo ocorrida por influência do conflito cognitivo incluiu o questionamento das possibilidades, rico e propício à melhoria da tomada de decisão.

 


Palavras-chave


Palavras-chave: Aprendizagem em Circuito Duplo. Conflito Cognitivo. Decisão Estratégica. Equipe de Direção. Pequena Empresa.

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Referências


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